Hannah Jinkins is a London based designer creating sculptural, ergonomic silhouettes that combine the conventions of utilitarianism and luxury. Inspired by the everyday uniforms of industry, her collections are dramatically transformed using extraordinary tailoring techniques. Running from her studio in South London, Hannah Jinkins operates her namesake label in the manner of a contemporary cottage industry, specialising in uniquely sourced materials and collaborating with local makers to product unique and distinctive pieces. Inspired by the ways in which clothing is worn and adorned in different cultures and subcultures, her work experiments with textiles, texture and embellishment whilst already cementing a strong brand aesthetic, working with rough materials that are feminised through manipulating, fitting and shaping.
Seeking to reveal the beauty in things that have been used, damaged or broken, Jinkins has created an honest and time laboured collection of womenswear, unique and luxury in its quality. Rooted in her research into denim and the culture surrounding it, Jinkins looked into Japanese processes and mantras, exploring Kintsugi – the Japanese art of mending pottery using staples, glue and gold leaf. Using both raw and treated denims, the collection harbours masculine shapes and rough materials, finally manipulating and fitting them with the ‘staple-to-fit’ tailoring method to create garments that play with the idea of spontaneity and femininity. Working closely with selvedge denim sourced from a denim mill in Japan, the majority of the collection is crafted from raw 13.75oz denim and 10oz twill and original selvedge duck cloth. By utilising heavy masculine fabrics, Jinkins contrasts delicate materials, knits and layering beneath tough exteriors. The entire collection is handmade in London, finished and coated by Jinkins herself, keeping her production home grown, honest and genuine.