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AW21 Ganni Shop on LN-CC

Over the course of the last decade, husband-and-wife duo Nicolaj and Ditte Reffstrup have built Ganni from a small Danish cashmere label into a cult favourite with a knack for churning out viral designs, while reimagining Scandi-style for today; playful, experimental, and conscious. Designed for the woman who’s independent, loves to travel and has a positive outlook on life, the cult brand’s optimistic and energetic new season collection exudes the label’s signature Ganni-isms, voluminous proportions, and unexpected textures. A mellow-yellow colour palette forms the base of the collection, highlighting Ganni’s signature statement graphics, boxy cuts and chunky footwear while adding a rebellious punk-twist, taking the brand’s Scandi-cool aesthetic to a whole new level.


AW21 Ganni Shop on LN-CC

Ganni’s SS18 collection entitled ‘Global Citizen’ involved international collaboration and exchange, working with creatives from all over the world to create a truly vibrant and high-spirited campaign. Ditte Reffstrup doesn’t like to admit that she has a favourite Ganni show, but she does. It was the fall 2018 collection, which was dedicated to her hometown of Copenhagen. That season, New York-based Serbian artist and photographer Ana Kraš was commissioned to wander around the city and capture snapshots of Ganni’s models amongst surprising faces and places.


AW21 Ganni Shop on LN-CC

Inspired by the sentimentality of ‘Global Citizen’, LN-CC commissioned photographer and long-standing LN-CC collaborator, Raphael Bliss, to capture our Ganni girls on a tour of LN-CC’s hometown, Dalston. Immerse yourself in the culture of East London as the campaign visits some of our favourite local destinations.



AW21 Ganni | Shop on LN-CC | Shop Now

 

GANNI
Keyhole Sweater
£135
Just Landed
Conscious
Leather Chelsea Boots GANNI
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Sporty Mix Sneakers GANNI
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Love Club Sweater
£215
£140 (35%)
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City Mules
£195
£117 (40%)
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Cable Knit Sweater
£275
£151 (45%)
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Leather Chelsea Ankle Boots
£325
£195 (40%)
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Floral Ruched Mesh Dress GANNI
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Floral Ruched Mesh Dress
£210
£105 (50%)
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Striped Balloon Sleeve Top
£190
£95 (50%)
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Overdyed Denim Shorts
£155
£78 (50%)
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Calf Length Chunky Boots GANNI
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Calf Length Chunky Boots
£495
£297 (40%)
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Seersucker Check Midi Dress
£220
£110 (50%)
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Stretch Stripe Shorts GANNI
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Stretch Stripe Shorts
£175
£123 (30%)
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Recycled Printed Swimsuit
£155
£62 (60%)
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Mary Jane Flatform Shoes GANNI
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Mary Jane Flatform Shoes
£310
£186 (40%)
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Magny Overdyed Bleach Jeans
£190
£105 (45%)
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Metallic Knit Cardigan 
£355
£178 (50%)
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Asymmetric Dress GANNI
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Asymmetric Dress
£375
£188 (50%)
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Padded Platform Flip Flops GANNI
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Padded Platform Flip Flops
£225
£135 (40%)
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Paisley Dress GANNI
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Paisley Dress
£260
£104 (60%)
Recycled Printed Bikini Top GANNI
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Recycled Printed Bikini Top
£90
£36 (60%)
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Pinstripe Pants GANNI
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Pinstripe Pants
£175
£123 (30%)
Twill Trousers GANNI
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Twill Trousers
£325
£179 (45%)
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Scrunchie Blazer GANNI
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Scrunchie Blazer
£420
£231 (45%)
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Ruched Abstract Print Swimsuit GANNI
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Ruched Abstract Print Swimsuit
£165
£91 (45%)
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Stirrup Leggings 
£90
£54 (40%)
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Jacquard Organza Ruffle Collar Dress GANNI
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Crochet Cardigan
£295
£177 (40%)
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Soft Wool Knit Cardigan
£265
£159 (40%)
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Bleached Ruffle Collar Denim Jacket GANNI
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Leather Low Chelsea Boots GANNI
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Cleated Chelsea Boots GANNI
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Creeper Platform Sandals GANNI
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Creeper Platform Sandals
£295
£177 (40%)
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Slingback Pumps GANNI
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Slingback Pumps
£310
£186 (40%)
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Snake Embossed Penny Loafers GANNI
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Snake Embossed Penny Loafers
£310
£186 (40%)
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Leather Chelsea Boots GANNI
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