LN-CC welcomes new brand UNUM to its frangance offering, Italian multidisciplinary Filippo Sorcinelli launched UNUM Parfum in 2013. A brand of artistic perfumery described as fragrances of art and impulse, UNUM consist of six unisex perfumes. His fragrances are inspired by quotes of sacredness, spirituality, art and beauty harbouring a multitude of sophisticated experimental palettes. Here he talks to LN-CC about dressing the Pope and how he was inspired to develop his frangance collection.
I am the outcome of the artistic influences that I cultivate. With this in mind, I am an artist, I am a person who has created art for a living, and through art, I speak for myself. I want always to be consistent with my thinking, to be a free thinker, sincere and so I use my art as my form of language to describe my world.
As an artist, what has been your biggest success?
Absolutely to dress the Pope. This is part of my life, and indeed he is not someone typical, he’s outside the speed of fashion, or other disciplines entirely. Dressing the Pope was undoubtedly the most beautiful thing I have ever been able to do.
What advice would you give your younger self?
I would tell him to be less silent and to be a lot more open.
What is the philosophy of UNUM? Where do you find your inspiration?
UNUM was founded because there was a desire to continue the sensorial experience when making Sacred Vestments. To complete this process, I would add perfume to the boxes before the delivery. The bottle was finished by someone else – we said to ourselves – “why don’t we do something of our own?” and so the perfume LAVS was created. In this particular case, the name is the acronym of ‘Laboratorio Atelier Vesti Sacre’ pays homage to this activity that still exists today. The first fragrance, in this new project that recounts my entire life. Each perfume conveys my imagination, the passions of my life are expressed in every scent.
How does the design process start for you?
In silence. The impulse generated from this silence means I can describe my vision of the world through the perfume. Above everything else, silence makes us prepared for something new, and this newness then becomes the impulse for a new project. Other elements of the fragrance are a fusion of my other creative disciplines. There is also its packaging and design, which conveys the characteristics of my life.
Where do you see yourself in the next ten years?
In the next ten years, I think I would like to be in a place far away from today, from every strain of confusion, from the banality, from mediocrity. In other words, maybe the only solution would be to drink pineapple juice in complete silence, under an umbrella on the beach, without thinking about any of this.