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DURABILITY, REFINED
BUILT FOR MOVEMENT AND MEANING, CARHARTT WIP’S AW25 RECASTS ICONIC CODES FOR A NEW GENERATION.
Carhartt WIP has always stood at the intersection of utility and culture. Rooted in functional tradition, the brand continually reinterprets its heritage through a contemporary lens. For AW25, this balance takes on renewed resonance. The collection distils Carhartt WIP’s enduring codes of durability, functionality, and ease into silhouettes that feel distinctly of the moment. Every garment references the brand’s industrial origins, yet each is refined with a modern clarity that makes it as relevant on the street as in the studio.


The AW25 looks move seamlessly between robust outerwear, precisely cut trousers, and considered knitwear. Materials are treated as substance rather than surface, with texture serving as a narrative thread. Heavy canvas and structured cotton echo the brand’s heritage, while updated fabrics introduce movement and lightness. Colours expand on the house palette of earth tones and industrial neutrals, enriched by deeper shades that suggest both resilience and sophistication. The result is a collection that is practical without rigidity and expressive without losing its understated core.


Carhartt WIP’s influence extends far beyond its garments. Over the past three decades, the brand has become synonymous with subcultural currents, embedding itself in music, skateboarding, graffiti, and nightlife. Rather than chase trends, Carhartt WIP has shaped its legacy by listening to the street and forging long-term ties with creative communities. Its clothing is not only worn but lived in, becoming a uniform for movements that thrive on independence and authenticity.


What sets Carhartt WIP apart is its duality: it is both a global brand and a local presence. From techno clubs spanning Detroit to Berlin, London skateparks to Tokyo record stores, its pieces retain rare adaptability. The AW25 collection continues this trajectory, proving that utility can carry cultural meaning and simplicity can hold complexity. Each garment is both an emblem of function and a signal of belonging for those who understand the language of redefined utility.


Within the LN-CC collaboration, these qualities are sharpened and contextualised. The editorial does more than display clothing; it captures a way of being. In a city that thrives on reinvention, Carhartt WIP demonstrates once again that it is more than a brand, it is a cultural touchstone.
EXPLORE THE CARHARTT WIP AW25 COLLECTION, AVAILABLE ONLINE AND AT THE LONDON STORE.