PETER Do

Considered, clean, but not minimal. So says the LVMH Prize finalist Peter Do of his eponymously named uniform for the modern woman. The Vietnamese-born designer formed the collective label PETER DO with four friends he met on the internet. Together, the founders are working to establish a luxury New York atelier of collaborative leadership, inclusive spirit and practical collections, reviving the city’s garment district for a ‘Made in NYC’ philosophy. Alongside an unvarnished internet presence and sustainable practices, PETER DO is founded on fine tailoring and craftsmanship as Do channels the sophisticated sensibilities honed at Celine under Phoebe Philo’s creative direction. Pieces are characterised by classic silhouettes, innovative cuts and supreme craftsmanship

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