Moving from couture fashion design to engineering clothing for active runners, multi-hyphenate Tim Soar created sportswear label SOAR Running to unite his background in tailoring with his passion for running. Collections are functional and support the natural movement of the body, as each prototype is tested in every condition imaginable and made with maximum durability. The resultant longevity necessitates a considered edit of active essentials that harness the power of every motion.
